Welcome back to the Weekly Side‑Income Roundup.
Big week ahead. Before Black Friday madness kicks in, here’s what we found that can actually move the needle for you this week.
Here is what we’re covering today:
- Why Nvidia’s half-trillion-dollar backlog matters for solopreneurs
- Facebook’s new holiday tools and what to use before Thursday
- A quick comment-reply trick that instantly boosts engagement
- The Black Friday email tweaks that can still save your week
- Facebook Marketplace’s AI glow-up
- Plus an OMC breakdown on 3 massive marketing shifts for 2025
Let’s dive in.
THIS WEEK’S BIG IDEA
👉 Nvidia’s “Half a Trillion” Isn’t About Chips. It’s About What’s Next
Nvidia CEO Jensen Huang revealed something wild.
The company has $500 billion in booked orders for its AI chips across 2025 and 2026. That backlog includes current Blackwell GPUs, next-year Rubin chips, networking hardware, and large-scale deals with companies like Microsoft, Amazon, Meta, Google, Intel, Nokia, and OpenAI.
Analysts say this signals a multi-year AI expansion, not a peak.
Hyperscalers are still increasing AI spending. Nvidia expects 2026 revenue to exceed Wall Street estimates by tens of billions. And even with investor debates around “froth,” demand still outpaces supply.
Why this matters for solopreneurs, course creators, side hustlers, and small business owners:
- AI tools will get cheaper and more powerful because massive supply unlocks consumer-grade capabilities
- Content creation, ads, automation, and analytics will accelerate because costs drop when hardware scales
- Competitors will adopt AI whether you do or not
This is not a “bubble popping” moment. It is a transition from novelty to infrastructure. For most small businesses, that means 2025 is the best time in a decade to build with AI instead of competing against it.
Our Take: Ignore stock chatter. Focus on the strategic signal. The entire ecosystem around AI is expanding for at least two more years. If you stack simple AI workflows now, you will be on the right side of that wave when everyone else tries to play catch-up.
TOOLS OF THE WEEK
❄ Facebook’s Official Holiday Tools Hub Just Dropped
Meta released a full suite of holiday-focused tools including ad templates, creative guidelines, audience planners, and last-minute optimization checklists. This year’s update also highlights AI-driven ad variations and “seasonal moments” placements.
Perfect for anyone running last-minute Black Friday or Cyber Monday promos.
🔍 Google’s New “Small Business Search Boost” Panel
Google quietly rolled out a small-business highlight feature that lets shoppers filter results to show businesses marked as “small” or “local.” If you sell physical goods or offer services, claiming this badge can boost holiday visibility.
Our Take: Use Facebook’s tools to clean up your creative before Thursday. Combine that with Google’s small-business badge and you get a one-two boost in visibility at exactly the moment buyers are hunting for deals.
TODAY’S QUICK WINS
📧 Black Friday Email Prep You Can Still Do Today
This one walks through quick email tweaks that boost open rates right before the holiday rush. Key tip: segment fast movers and send them a tighter follow-up sequence.
💬 Replying to Comments Boosts Engagement More Than Posting
Buffer analyzed millions of posts. Turns out one of the strongest engagement signals on all platforms is simple: reply to your own comments. Even a few thoughtful replies can raise your reach dramatically.
Our Take: Do not overthink Black Friday week. A few small tweaks create big lift. Replying to comments, segmenting buyers, and multiplying content can get you more reach this week than any brand-new strategy.
FROM OMC
👉 The 3 Biggest Marketing Shifts Happening Right Now
This week, our co-founder Steve breaks down 3 massive changes shaping digital marketing in 2025. The biggest theme: buyers trust individuals more than brands. That’s why organic-style content, personality-driven posts, and community-based offers are outperforming polished campaigns.
These shifts all benefit solopreneurs and small teams who move faster than big companies.
Our Take: The gap between “brand marketing” and “human marketing” is widening. Lean into personality, relevance, and authority. If you do, you’ll win against bigger players who cannot pivot fast enough.
AI SPOTLIGHT
🤖 Facebook Marketplace Gets a Full AI Glow-Up
Meta rolled out a redesigned Marketplace powered by AI-generated product organization, improved photos, cleaner category sorting, and smarter recommendations. They are positioning Marketplace as a global commerce channel, not just a secondhand listings site.
For side hustlers, local sellers, and small ecommerce shops, this could be a big visibility window in 2025.
Our Take: Marketplace has quietly become one of the best “underrated platforms” for getting quick buyers. The AI overhaul will only accelerate that. If you sell physical products, test Marketplace before it becomes crowded.
UNTIL NEXT WEEK…
You have more opportunity this week than in the last two months combined. Make simple moves, stay visible, and don’t disappear during the holiday noise. The algorithms reward consistency, especially this week.
Talk soon, and have an incredible start to Black Friday week.
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Talk soon,
Aidan
P.S. – Keep an eye on your inbox – we have a MASSIVE giveaway coming your way soon…
