Your Q4 stock deadline moved earlier this year
Amazon pulled its holiday stock deadlines forward and left the fees alone. Plus what actually stops a second order.
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How to Get ChatGPT to Find a Q4 Winner You Can Actually Sell
Ask ChatGPT for trending Q4 products and you get the same list as everyone else. Here’s how to fix your prompt so what comes back is a product you can actually source, sell, and send traffic to.
Newsletter
Two days until your Shopify tracking goes quiet
Holiday shoppers want to split the bill, and $22 billion says so. Plus a Shopify change Wednesday that makes your ads look worse than they are.
Why People With Smaller Lists Are Beating You on the Same Affiliate Offer
A bigger list doesn’t win the promotion, a better reason to click does. Four steps to build the small bonus that makes buyers choose your affiliate link over everyone else’s.
Newsletter
The visitors who buy 80% more often than Google’s
AI sends shoppers straight past your homepage, and they buy nearly twice as often. Plus a Google Ads setting that changes itself on September 1.
The Labor Day Test Run: 3 Things to Fix Before Q4
What if you knew how your Q4 offer performs before you bet a budget on it? Three changes, one small Labor Day sale, and three numbers of your own.
Newsletter
The email number you should stop celebrating
Opens feel good, but they don’t pay you. Plus a Google Ads change on August 17 that quietly raises your cost per sale.
112 Days to Black Friday: The 20-Minute Audit That Could Save Your Q4
Black Friday is 112 days away and August is the last low-pressure month to fix anything. Here’s how to find the one bottleneck worth your next four weeks.
Newsletter
Only 6% want to buy where they found you
Shoppers discover you on social, but they won’t hand over a card there. Plus Meta’s new seller app and a free way to reach five more markets.
The 3 Whatnot Categories Growing Fastest (And Barely Anybody Is Selling In Them Yet)
What if you’re sitting on unsold stock that belongs in one of Whatnot’s fastest-growing categories? This check tells you before you spend a dime on new inventory.