Welcome back to the Weekly Side‑Income Roundup.
Making money online doesn’t have to be complicated. The right moves at the right time can open real opportunities. This week’s issue shows you exactly where to look.
Here’s what we’re diving into:
- Gen Alpha is already influencing buyer behavior
- Pinterest is going all in on visual commerce
- YouTube’s rolling out fresh AI tools for creators
- A strange story about an AI “actress” you’ll want to read
Each link is hand‑picked. Each idea is built to move you forward.
Let’s jump in.
THIS WEEK’S BIG IDEA
👉 Gen Alpha Is Your Next Big Customer Base…
You’ve heard about Millennials and Gen Z, but a new generation is already changing the way we sell online.
Gen Alpha, born from 2010 onward, is projected to drive $546 trillion in economic impact over their lifetime.
This Marketing Dive breakdown explains how they’re shaping trends through parental influence, digital habits, and content expectations. The future isn’t five years from now. It’s already showing up in today’s data.
And it will have a BIG impact on how you structure your offers and marketing…
Our Take: If your content or product strategy doesn’t consider Gen Alpha’s impact, you’re building for a world that’s fading. Start adapting now.
TOOLS OF THE WEEK
Here are two tools worth experimenting with this week:
🔥 Reach More Buyers With This Pinterest Strategy
This official guide breaks down how Pinterest measures success, aligns with intent, and helps turn passive interest into purchase.
🔥 YouTube AI Shorts Generator
YouTube is rolling out a tool to turn long-form content into Shorts using AI. This could help you quickly reformat old content or repurpose webinar clips.
Our Take: One tool helps you reach visual buyers on Pinterest. The other helps you get more mileage out of your content library. Pick one and put it to the test.
TODAY’S QUICK WINS
🤑 Why “Lower-Funnel” Marketing Is on the Rise
When spending slows, conversion-focused campaigns win. This new IAB report confirms where the smart money is going.
🚀 Pinterest Pushes Gen Z Shopping Plays
Pinterest is rolling out new formats to help Gen Z searchers discover and buy faster. Great for visual-first products.
Our Take: Make one move this week. Either pivot a piece of content lower-funnel or test a Gen Z-friendly platform like Pinterest for search-based shopping.
FROM OMC
🚀 Watch Us Clone Ourselves With AI – The FULL DEMO
In this behind-the-scenes demo, we show how we use AI to generate realistic video content that looks and sounds exactly like us.
It’s not about deepfakes. It’s about speed, scale, and creating a personal brand without burning out.
Our Take: This is the future of lean content creation. You don’t need a studio or a camera crew, just a smart workflow and the right AI tools.
AI SPOTLIGHT
💃 This “Actress” Is Powered by AI and Landing Real Film Roles
Meet Tilly Norwood, an AI-generated digital performer who’s been cast in multiple roles for an upcoming sci-fi film. While it might sound gimmicky, it raises deeper questions. When AI can pass for talent, what happens to real creators?
Our Take: AI isn’t coming. It’s here. But instead of fighting it, use it strategically. Lean into what makes your voice real. That’s your edge.
UNTIL NEXT WEEK…
You don’t need a full strategy. Just take one smart step forward.
Maybe that’s testing Pinterest’s new ad tools.
Maybe that’s repurposing old video into Shorts using YouTube’s AI tools.
Maybe it’s just spending 15 minutes reading up on how Gen Alpha shops.
Progress is about moving, not mapping. Do one thing, and let that momentum build.
Talk soon,
Aidan
P.S. – Keep an eye on your inbox this week. In the next few days, I’m going to be sharing a MASSIVE OPPORTUNITY with you. I can’t wait for you to see this…
