Welcome back to this week’s Side Income Roundup, Monday, June 22.
This week is all about the buying wave that is about to roll through every market you sell in. Prime Day has turned into a full summer shopping season, and you can ride that attention without slashing a single price.
📢 Prime Day has quietly remade the whole retail calendar, and small sellers can cash in without discounting
🛠 Etsy now lets you back your winning listings, plus an AI studio that turns one product photo into video
⚡ Shopify merchants can launch a Pinterest campaign in one click, and Shopify finally has built-in A/B testing
📝 Last week’s 30-minute test that tells you if a niche will pay before you build anything
🤖 Amazon now spins up custom merch from a text prompt, and what that means for print-on-demand
Let’s get into it.
THIS WEEK’S BIG IDEA
📢 Prime Day has remade the retail calendar
Prime Day is no longer one day. It’s now a multi-day summer shopping season that pulls Walmart, Target, and Best Buy into the same week, running roughly June 22 to 28 this year. Shoppers expect midyear deals the way they expect them on Black Friday, so the buying intent is already switched on.
Don’t try to win on price against companies that can lose money on every order. Ride the intent instead, with a bundle, an exclusive product the giants don’t carry, and a louder push through email while everyone is already spending.
Our Take: Don’t try to out-discount Amazon this week. Email your list one small bundle or an exclusive product the giants can’t match, because your buyers are already primed to spend and just need your offer in front of them.
TOOLS OF THE WEEK
🛠 Etsy listing-level ad budgets
Etsy now lets you set ad budgets on individual listings instead of spreading one budget across your whole shop.
🛠 Pollo AI Commerce Studio
A creative suite that turns a plain product photo into short motion clips, places your product on AI avatars for virtual try-on, and generates studio and lifestyle shots without a photographer.
Our Take: If you run Etsy ads, move your budget behind your two best sellers this week instead of splitting it thin. And run one plain product photo through Pollo to get scroll-stopping video for free.
TODAY’S QUICK WINS
⚡ Pinterest one-click campaigns for Shopify stores
Eligible Shopify merchants can now launch a Pinterest Performance+ shopping campaign in a single click from the Shopify integration.
⚡ Shopify added built-in A/B testing
Under Markets, the new Rollouts tool lets you split-test themes, checkout, and account setups and release changes to a slice of visitors first.
Our Take: If you’re on Shopify, launch one Pinterest Performance+ campaign today, then open Markets and set up a single A/B test with Rollouts so you know what actually sells before you spend more scaling it.
FROM OMC
📝 The 30-Minute Niche Test: Find Profitable Niches Without Spending a Dollar
Three quick free checks that tell you whether an affiliate niche will actually pay you back before you build a single page or spend a dollar. It’s the difference between backing a winner and quietly wasting a month on a dead end.
Our Take: Before you commit to your next niche, run it through the three checks first. Thirty minutes now can save you weeks of building something nobody was ever going to buy.
AI SPOTLIGHT
🤖 Amazon now lets anyone design custom merch with AI
Amazon added an AI tool that turns a text prompt into a finished design printed on shirts, hoodies, and tumblers through its Merch on Demand service, with Amazon handling production and delivery and no design fee. That puts it head to head with print-on-demand platforms like Redbubble and Spring.
Our Take: If you sell print-on-demand, stop competing on generic designs Amazon can now spit out in seconds. Lean into a tight niche, a real brand, and an audience that trusts you, because that’s the part AI still can’t copy.
UNTIL NEXT WEEK…
Here’s your move this week:
✅ Email your list one bundle or exclusive product while Prime week has buyers in spending mode
✅ Shift your Etsy ad budget behind your two best-selling listings
✅ Launch one one-click Pinterest Performance+ campaign from your Shopify store
✅ Set up a single A/B test with Shopify’s new Rollouts tool
The sellers who win Prime week aren’t the ones with the deepest discount. They’re the ones who quietly show up with the right offer while everyone is already shopping.
Talk soon,
Aidan
P.S. This Wednesday I’m showing you where $1,000/month affiliate niches are hiding in plain sight, and how to pull a shortlist of them in a single afternoon. Keep an eye on your inbox.
